PR

I am half way through my first semester of my degree in Public Relations and Brand Communication. After what I have learnt so far, I thought I would explore my current opinion and give an initial explanation of my understanding of Public Relations for any beginners.

It is so important for PR practitioners to think, rethink and think again about campaigns they are releasing. It's so easy to make a mistake which can be vital for the reputation created for your client. Here I have found 10 PR fails that its important to learn from.

Since it is now December, I thought I would review 10 of this years' Christmas adverts to kick start the festivities.

This is the first post of my new series - Thursday Thoughts! This week's thought is all about social media and the influence that influencers have online

This Thursday I thought I would talk all about how to create your own personal brand as I get stuck into creating mine for my University module.

In the society we live in, it is so refreshing to see real people and their stories on social media. Here are my five favourite 'no filter influencers'.

As the virus spreads, I have been looking at how the public relations industry has had to change and adapt to the times, and how it may continue to change.

As influencer marketing is on the rise, I have explored how popular the technique is in comparison to the others in the current society. Will influencer marketing just keep on growing?

One of the best things I did in isolation last year was participate in the Global Communications Project with my university - here is my experience!

What makes a campaign successful? Here I have explored the ideas and techniques of creating a successful campaign.